Be Yourself

Posted by on 3 August 2018

Be Yourself

From job interviews to first dates, how many times have you been told to “just be yourself and it will all be fine”?

People warm to genuineness. Similarly, no one likes a fake. Which is why one of the most potent character traits in a leader’s armoury is authenticity. Be yourself, and you’ll be believable.

Understanding and being yourself means that you are able to play to your strengths, work on your development areas and exhibit a natural credibility.

Many of the great performers have been at their most effective when being closest to their own natural state. Obama did it in the 2008 Presidential campaign, breaking down social, political and racial barriers in the process. People trusted in his message because he was himself. Guards came down. Citizens listened.

So if you want to be heard, don’t cheat yourself. Just try being yourself.


Our clients include:

British Standards Institute
Saatchi and Saatchi
United Nations
Nature Publishing Group
Great Ormond Street Hospital
Penguin Random House
Google DeepMind

I am very pleased to recommend 360 Training who have proved excellent training partners for us.