Objectives and Opportunities

Posted by Liz Keene on 17 November 2014

Objectives and Opportunities

With less than 6 weeks to go until Christmas (yes, terrifying!), thoughts are turning to the New Year – and clients are starting to plan for their January review cycle. January is always a good time to take stock and ensure that plans are in place for a successful year ahead, both for a business and for its people.

Opinions remain mixed about annual reviews – often considered to be too “admin heavy” and a “box ticking exercise”, how can we make reviews a dynamic and useful business tool for both the individual, their manager and the business that they work for?

I work with the philosophy that ‘objectives are nothing without opportunity’. By this I mean that there is little point in just knowing you need to ‘get better at client servicing within the next 6 months’ if you don’t know when you are going to get a chance to increase your client exposure, take on more responsibility or learn more about what makes your clients tick.

A core part of my review training programme is all about encouraging both reviewer and reviewee to consider how to make their goals ‘real-life’ and book in time to turn those objectives into opportunities. Try using an annual planner in front of you when setting goals – it’s a great way to see the bigger picture of the whole year.

As you prepare for your New Year ‘re-set’ have a think – when and how can you make those objectives real.


Our clients include:

Macmillian Cancer Support
British Standards Institute
Saatchi and Saatchi
United Nations
Nature Publishing Group

360 Training was described by our Head of Operations as the best training they had ever received, and I wouldn’t think twice about hiring their services again. Many thanks for your hard work and support.